Out of Stock
(25 customer reviews)

HEETS TEREA Ruby Regular

AED 240 AED 299

Package Contains: 1 carton contains 10 packs x 20 sticks = 200 sticks
Flavour: Elegant regular tobacco with a deep undertone of red berries such as cassis and raspberry.

Body: ★★★★☆ 4/5
Intensity: ★★★★☆ 4/5
Aroma: ★★★★☆ 4/5
Aromatic notes: А rich berry flavor in regular tobacco.

Origin: Japan
Compatible: IQOS Iluma devices only.

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Reviews (25)

A rich berry flavor prevails in regular tobacco with a moderate taste. The first thing you notice when you smoke it is the heavy blend of tobacco leaves and a malty flavor. Red berries like cassis offer a rich fruitiness along with the classic tobacco flavour.

Body: ★★★★☆ 4/5
Intensity: ★★★★☆ 4/5
Aroma: ★★★★☆ 4/5
Aromatic notes: А rich berry flavor in regular tobacco.

For use with IQOS Iluma devices only.

TEREA sticks and Smartcore Induction System

IQOS ILUMA's pioneering bladeless Smartcore Induction System works in harmony with TEREA sticks. Together they redefine the principles of tobacco heating for a more pleasurable experience.

ILUMA's ingenious Smartcore Induction System brings you improved draw, taste consistency from stick to stick, generous vapour and less lingering smell.

  • Order before 5 pm is eligible for same-day delivery (Dubai, Sharjah and Ajman). For other orders - next-day delivery.
  • Delivery 7 Days a Week except for public holidays.
  • We make every best effort to ship your order on the same or next day. An emergency situation or severe weather condition may cause a delay in the shipment.
    • Free delivery for orders over AED 200. If an order less than AED 200 delivery cost AED 30
    • Customers can choose standard or expedited delivery. Additional fees will be notated on the checkout depending on the service chosen.
    • The company does not ship "signature required". Customers are responsible to have someone available to receive items when shipped.
    • Shipping addresses cannot be changed. We will only ship to the shipping address entered when the order was originally placed. Shipping fees are non-refundable. The original shipping fee will be deducted from your refund.
    • Courier will hand your delivery when you provide your Emirates ID / Passport and pay the total invoice amount.
    • You must be over the age of 18 to place an order. If you are underage and you place an order, you will lose your money, guaranteed.
  • Customer can make a refund if he did not demage packing.
  • Customer should pay AED30 for courier services only.
  • We make every best effort to ship your order by noon on the next working day. An emergency situation or severe weather condition may cause delay in the shipment.
    • All IQOS Devices have 1-year warranty from the manufacturer.

25 reviews for HEETS TEREA Ruby Regular For IQOS ILUMA In Dubai UAE

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I've taken menthol sticks before, but in my opinion they leave an unpleasant frosty aftertaste. I liked the taste of this one. The only thing I wish it was more balanced. I thought the raspberry was clearly brighter than the cassis.


Jassim Abu


Sticks and IQOS were a real discovery for me after cigarettes. Smoking without the burning and unpleasant stench, and what could it be? It's not my favorite flavor. More often I take bright menthol. But here the feeling is interesting, maybe it's more for girls, these berry notes


Tamim Muflih


It feels like smoking a very expensive quality tobacco. It's the first time I've tried such gorgeous sticks that taste cooler than cigarettes. The combination of strong tobacco and berries is so rich that you immediately feel like an elite.


Sabir Qais Dagher


At first I thought it was something very familiar, just tobacco, but then the taste opened up with notes of sour berries. I thought "wow" and opened the website to buy more. Thanks for changing my mind about heating tobacco. This is awesome.




A rich berry flavor prevails in regular tobacco with a moderate taste. The first thing you notice when you smoke it is the heavy blend of tobacco leaves and a malty flavor. Nevertheless, the sweetness of fruits is added to the standard tobacco flavor, and a new taste arises. I would have thought the menthol feel, but there was no cooling feeling. The ripe fruitiness of red berries such as cassis is added to the usual tobacco flavor. I'm satisfied.


Abdul-Ghani Mas'ud Zogby


Tobacco and berries are a win-win combination. Not too sweet or sour, just as much as required. This flavor is one of my favorites. I always get frustrated when it's not available to order.




If just tobacco tastes boring to you, try these sticks. First of all, they are very intense. The strength is very close to cigarettes. Second, there are notes of sour berries. No sugary sweetness! In my opinion, a great choice for anyone who likes to enjoy smoking.


Husayn Sarraf


When I first started buying sticks instead of cigarettes, I thought it was a strange waste of money. The flavor is inexpressive, it doesn't feel the same. But some of the flavors in this series amazed me. For example, this one. I wouldn't have thought that tobacco could open up with berries like this. And it wouldn't be sweet! Thanks.




I love real tobacco, I love natural flavors that don't make you sick. I love that the brand tries to make the sticks interesting and constantly offers new flavors. you're doing great, keep up the good work.




Very elegant taste. I would even say that it is very refined. I can taste both tobacco and berry very well in the sticks. Most importantly, I don't feel like it's just a cheap flavoring. The sensation is very pleasant. Great job, guys.




Everything is in harmony in these sticks. The main flavor is tobacco. You feel the delicious quality tobacco the whole time you are smoking. The berry notes only slightly shade it, but don't overpower it or make you wrinkle from the artificial sweetness. A very successful flavor. If you think that all flavors in the series are spoiled by flavorings, you have to try these sticks. It will change your mind.


Umar Nahid


There was a time when I thought I would never smoke those flavored sticks in my life. Why? Because there are normal cigarettes. But these sticks are amazing. You guys have to try them because nothing goes so well with tobacco as sour berries. Mystery. I love them.




I think the tobacco in these sticks is much better than in cigarettes. I can taste it, and there's too much stuff in cigarettes lately and it doesn't taste the same at all. The flavors in the sticks don't bother me. Here it doesn't stop me from enjoying the taste.




The taste is really very rich and full, but I thought there was too much sweetness. I wanted something more discreet, with a more expensive flavor. These sticks are nice, but they get boring pretty quickly.




I have many reasons to love HEETS TEREA sticks. These include the fact that they are very compact and their dense tobacco filling. But the main reason is, most of all, that the Ruby Regular flavor is in the series. Do you like the combination of tobacco and berries? I do. Before that, I really liked to smoke a cigarette with wine or at least a cup of tea. In that context, these sticks give me a similar feeling. Ready to recommend.


Kadar Salim


I don't think I'm the only one who thinks the sticks smell stronger as soon as you take them out of the package than when you smoke them. I don't know what that has to do with it. All in all, I am happy with everything. I don't want a stronger flavor and aroma when smoking.


Athil Hakimi


Sour berries and dense tobacco. Finally, I found a flavor that didn't have much sweetness in it. I just love it. They smell great, expensive good cigarettes. Ready to recommend for purchase.


Marwan Hani


This is so delicious and flavorful! I just love this flavor, how great everything in it comes together. You didn't just take sweet berries, but a fresh flavor with a sourness like cranberries and currants. It plays great with tobacco. You guys are awesome.


Ataa Fahad


It seems to me that this flavor needs to be refined. At first you feel a very cool sweet and sour combination of berries, and then it is replaced by the taste of cheap, sweet children's gum. I'm sure you can make the flavor more consistent.


Jaul C


Do you know why berry-flavored sticks are often bad? Because that flavor only comes from tobacco that has been processed properly and is of very high quality. These sticks take that into account, and it feels great. My recommendation.


Raji Nasim


Sour berries and tobacco are my favorite flavor. I always keep several packs of these sticks home because I find them much more interesting than standard sticks and menthol flavors. Even the new Creations flavors I like a lot less.




It's such a small package and short sticks, but they have so much flavor! I'm happy I didn't listen to anyone and ordered these particular sticks because they are so cool.




What a distinct aroma! I can feel the berries, and they feel very natural. I will definitely be ordering these sticks in addition to my favorite Rich Regular from now on.


Atif Abadi


I am pleased with HEETS TEREA sticks for their quality. It feels like they're not saving on tobacco or anything else. Everything looks like they care about the customer. I bought Ruby Regular for the first time. Pretty interesting.




The berry flavor is not sweet but sour. I am very happy with this fact because I was really wary of the sweet taste, which usually makes me sick. The flavor is worth smoking it from time to time.